19 Online Restaurant Ordering Statistics to Know

19 Online Restaurant Ordering Statistics

The numbers don’t lie. The popularity of online ordering grows on a daily basis.

From giants like Amazon to small startup companies, direct-to-consumer delivery and pickup options have swept the country. Restaurants are no exception.

Based on these recent statistics provided by Upserve, here is a look at how online ordering has impacted the restaurant industry.

Restaurant Online Ordering Statistics

For savvy restaurateurs that rely on data to make important business decisions, we have 19 statistics that will give you some insight into just how powerful online ordering is in today's business environment:

  1. 60%  of U.S. consumers order delivery or takeout once a week.
  2. 31% say they use these third-party delivery services at least twice a week.
  3. 34% of consumers spend at least $50 per order when ordering food online.
  4. 20% of consumers say they spend more on off-premise orders compared to a dine-in experience.
  5. Digital ordering and delivery has grown 300% faster than dine-in traffic since 2014.
  6. 70% of consumers say they’d rather order directly from a restaurant, preferring that their money goes straight to the restaurant and not a third party.
  7. 57% of millennials say that they have restaurant food delivered so they can watch movies and TV shows at home.
  8. 59% of restaurant orders from millennials are takeout or delivery.
  9. 33% of consumers say they would be willing to pay a higher fee for faster delivery service.
  10. 87% of Americans who use third-party food delivery services agree that it makes their lives easier.
  11. 45% of consumers say that offering mobile ordering or loyalty programs would encourage them to use online ordering services more often.
  12. 63% of consumers agree that it is more convenient to get delivery than dining out with a family.
  13. Americans who have not used a third-party restaurant delivery service say fast delivery (31%), restaurant selection (28%), low order minimums (27%) and first-use coupons (26%) would motivate them to try it.
  14. 60% of restaurant operators say that offering delivery has generated incremental sales.
  15. Orders placed via smartphone and mobile apps will become a $38 billion industry by 2020.
  16. Pizza chains reported an 18% increase in customer spends from online/mobile orders vs. phone orders.
  17. Working with a third party delivery service has been found to raise restaurant sales volume by 10% to 20%.
  18. Delivery sales could rise an annual average of more than 20% to $365 billion worldwide by 2030, from $35 billion.
  19. 43% of restaurant professionals said they believe third-party apps—many of which withhold data—interfere with the direct relationship between a restaurant/bar/pub and its customers.